Select Brands
About The Project
Our agency partnered with Select Brands to support the growth and visibility of one of Jamaica’s leading distributors of wines, spirits, beers, and non-alcoholic beverages. Through a strategic blend of content creation, publishing, and marketing activation, we helped strengthen the brand’s presence both online and in key retail environments.
The engagement included professional content production for official brand use, creating a library of high-quality photography and videography that reflects the premium nature of the Select Brands portfolio. In addition, our team executed in-store marketing activations such as the Sip with Select experiences at Loshusan and Super Valu, where customers were invited to sample Select Brands products while engaging directly with the brand.
To further support their brand positioning, we also developed and organised the Select Brands product portfolio for publishing, helping to present their extensive selection of wines, spirits, beers, and specialty products in a clear and compelling format for customers and partners.
Publications
Project Objective
Select Brands manages an extensive portfolio of international beverage brands and required a cohesive approach to showcasing these offerings while creating meaningful engagement with consumers. The objective was to develop high-quality visual content and strategic marketing activations that would elevate the brand’s professional image while encouraging direct customer interaction at key retail locations.
Key Features
Our Key Features highlight the most important and impactful aspects of this project. They are the essential elements that define its core functionality and benefits.
Strategic content creation including photography and videography for official brand use
Development and organisation of Select Brands’ product portfolio for publishing
Marketing strategy support to enhance brand visibility and engagement
Sip with Select in-store tasting activations at Loshusan and Super Valu
Retail marketing experiences designed to introduce and promote Select Brands products
Consistent brand storytelling through visual and experiential content
Project Gallery
